Get Smarter Roofer…

Choosing a "good name" for your business or even your roofing "service plans" is important. Here's how I do it using a custom AI-powered tool.

People don’t ignore you because they’re rude—they ignore you because they’re focused on themselves. A short field note on 'WIIFM', connection, and how to earn attention before trying to persuade.

A personal field note on thinking bigger than yourself, taking chances, and why breakthroughs often start when someone believes in you first. A reminder that life and business were never meant to be lived only for 'my-self.'

A final-day reflection on 2025—what went well, what didn’t, and how to set clear priorities for 2026, with a deeper reminder of what truly matters.

This week includes a quick Field Note focused on giving, leadership, and a simple Screaming Frog check that most contractors overlook but should not.